Why Australian Made Cycling Clothing Is Worth Every Cent
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Time to read 5 min
Why Choose Australian Made Cycling Apparel?
We don’t hesitate to pay a plumber, a hairdresser, or a mechanic for their skills. We understand their work has value. So why is it still so difficult for people to grasp the value of Australian Made Clothing ?
At Birds on Bikes, we hear this question often. And the answer isn’t complicated—it’s honest: because ethical, skilled, local manufacturing has been undervalued for too long.
We’re here to change that.
Every single piece of Birds on Bikes cycling gear is ethically made in Brisbane through our in-house manufacturing team at Ethical Edge Collective. We believe you deserve to know who made your clothes—and the people making them deserve to work in safe conditions and be paid fairly for their skill.
If you’ve ever worn our cycling knicks, base layers, or jerseys, you’ve felt the difference. You can feel it in the stitching, the fit, the comfort, the performance. That difference isn’t just in the product—it’s in the process of Australian Made Clothing .
Australian Made Clothing is made with intention. It’s sewn by skilled women who care. It’s cut to fit real bodies. And it’s produced in a way that puts ethics before shortcuts.
At Birds on Bikes, we don’t just design clothing—we bring it to life, stitch by stitch, in a real studio filled with real people, right here in Brisbane.
That’s what you’re supporting when you shop with us.
Why Australian Made Clothing Matters
Let’s talk about what goes into your Birds on Bikes gear—beyond the fabric and the thread.
Skilled machinists who bring decades of experience
Local production space with rent, insurance, electricity, and equipment
Compliance with Ethical Clothing Australia standards
Fit testing, fabric sourcing, pattern development, and quality control
That’s not just a production line—it’s a value chain . And it deserves to be recognised, respected, and paid fairly.
Fast fashion hides the true cost of clothing. We don’t. We show it, celebrate it, and stand by it.
The True Value Behind Every Garment
Outsourcing would be easier. Cheaper, too. But it wouldn’t align with what we stand for. That’s why we created Ethical Edge Collective, our own manufacturing space where we could ensure every part of the process matched our values—and upheld the standard of Australian Made Clothing.
Here’s what we get by keeping it close:
Control over quality
The ability to test new fits and styles with speed
Real feedback from our community that directly influences production
A team environment built on support, not exploitation
We make everything ourselves because we believe in doing it right—not rushing it out the door.
There is power in knowing who made your clothes—and knowing they were treated with dignity.
Why We Choose to Manufacture Ourselves
Outsourcing would be easier. Cheaper, too. But it wouldn’t align with what we stand for. That’s why we created Ethical Edge Collective, our own manufacturing space where we could ensure every part of the process matched our values—and upheld the standard of Australian Made Clothing .
Here’s what we get by keeping it close:
Control over quality
The ability to test new fits and styles with speed
Real feedback from our community that directly influences production
A team environment built on support, not exploitation
We make everything ourselves because we believe in doing it right—not rushing it out the door.
There is power in knowing who made your clothes—and knowing they were treated with dignity.
The Impact of Supporting Australian Made Clothing
When you buy Australian Made Clothing , you’re not just buying a product—you’re investing in a movement. One that says:
Yes to local jobs
Yes to ethical supply chains
Yes to clothing that fits real bodies
Yes to fair wages
Yes to transparency
You’re also saying no to fast fashion. No to exploitation. No to disposable clothing designed to fail. You’re making a conscious decision to back a better future—for fashion and for the planet.
Your purchase has power.
Fit Comes First—Because We’re In Control of the Process
One of the reasons our customers love Birds on Bikes is the fit —and that’s no accident.
Because we manufacture everything in-house, we’re able to refine each garment for comfort, movement, and real-body shapes. Our gear is designed for curves, tested on women of different sizes, and adjusted until it feels just right.
We offer sizes 6 to 24—not as an afterthought, but as a core part of our design philosophy . We don’t believe you should have to compromise on comfort, style, or support just because your body doesn’t match a cycling catalog.
That’s the beauty of keeping our production local—we can make sure your Australian made clothing works for you.
Slow Fashion Means Better Everything
In a world obsessed with speed, we choose to slow it down.
We make small production runs . We focus on what you actually need. We invest in quality fabrics and finishing that lasts, season after season.
Why? Because we believe sustainability isn’t just about what fabric you use—it’s about how much you produce, and how long it lasts .
By choosing Australian made clothing , you’re choosing pieces that won’t fall apart after a few washes. You’re choosing to wear your values . You’re choosing better.
And better is worth every cent.
Behind Every Seam Is a Story
Our team isn’t hidden behind closed doors on the other side of the world. They’re in our Brisbane studio, having a coffee, laughing with each other, doing work they’re proud of. You might’ve even seen them on our socials or met them in store.
That’s the beauty of Australian Made Clothing —it connects people. You’re not just buying a product. You’re buying a piece of someone’s skill, story, and purpose.
And that’s something fast fashion can’t replicate.
We didn’t start Birds on Bikes to become another brand in the sea of activewear. We started it to change the story.
We wanted gear that actually fit. Gear that made women feel powerful, confident, and comfortable on their bikes. And we wanted to create it in a way that supported women—both wearing it and making it.
We’ve done that by keeping our production Australian Made , by working in partnership with Ethical Edge Collective, and by staying true to our values even when it’s the harder path.
And we’re just getting started.
The Future Is Local, Ethical, and Made to Fit
We didn’t start Birds on Bikes to become another brand in the sea of activewear. We started it to change the story.
We wanted gear that actually fit. Gear that made women feel powerful, confident, and comfortable on their bikes. And we wanted to create it in a way that supported women—both wearing it and making it.
We’ve done that by keeping our production Australian made, by working in partnership with Ethical Edge Collective, and by staying true to our values even when it’s the harder path.
And we’re just getting started.
Let’s Ride Toward Something Better
Next time you slip into your Birds on Bikes gear, know this:
It wasn’t made in a giant warehouse overseas
It wasn’t pumped out at the lowest possible cost
It wasn’t built on underpaid labour
It was made by a small team of brilliant women, right here in Brisbane, who care about every detail—because they care about you.
We’ll always choose local. We’ll always choose ethical.
We’ll always choose Australian Made Clothing.
We hope you will too.
At Birds on Bikes, every piece is crafted through our ethical manufacturing arm in Brisbane. We believe Australian made clothing is worth every cent—for the makers, the fit, the planet, and for you.
About the Author: Barbara Spooner
Barbara Spooner is the founder of Birds on Bikes , a brand dedicated to designing high-quality, Australian-made cycling apparel for women—especially those with curves. With a background in graphic design and ethical fashion , Barbara is passionate about creating inclusive, sustainable activewear that empowers women to ride in comfort and confidence. When she's not designing, she’s advocating for ethical manufacturing and supporting women in business.